The Healthy Binge are baked, healthy, delectable and pocket-friendly snacks made with indigenous ingredients like ragi, moringa and jowar.
Basic Information
The Healthy Binge was launched in April 2021 in the midst of the raging pandemic. They have a range of healthy and delectable baked snacks made with millets. They pride themselves in providing a host of health benefits in our products like proteins, fibres, anti-oxidants, iron, calcium while giving a superior product 0% cholesterol, no added sugars, 50% less fat than fried chips and using minimal premium sunflower oil. They source their ingredients from farmers practising regenerative farming which ensures a pure output and which does not harm the soil or environment in any manner. Their product roots and R&D are strong with a team of accomplished food scientists. The entire ethos of the brand are quality, nutrition, taste, sustainability and value for money. They noticed people were put off by the bad taste of healthy snacks or they thought it was too expensive. They have changed that with The Healthy Binge.
Legal Name
:
True Agroroots Private Limited
Headquarters
:
Pune, Maharashtra, India
Business Model
:
Founding Date
:
2019
No. of Employees
:
11 to 20
Core Team
:
1.
Pranav Korke
Co-Founder
2.
Karan Korke
Co-Founder
Revenue Stream
Funding
Investors
:
1.
Aman Gupta
2.
Peyush Bansal
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