TyrePlex is a B2B ecommerce startup in the aftermarket tyre vertical. It was founded by Puneet Bhaskar and Rupendra Pratap Singh. TyrePlex is building a full-stack proprietary technology solution to empower over 100,000 independent multi-brand tyre dealers across India. Tyreplex is digitising the tyre dealers by providing them with a dedicated dealership management system (DMS), helping them with tools and technologies to generate demand from online channels, source efficiently and optimise their inventory. As of now, the startup has onboarded 1,700 dealers across 600+ cities. In July 2021, the startup announced that it raised its seed round led by mobility focussed fund AdvantEdge Founders.