Reinventing tea from Indore
Shashank Sharma laid the foundation of The Tea Factory in 2012 with the first outlet in Indore being inaugurated a year later. In a span of a decade, the company now boasts 180 outlets with expansion to Canada, the UK, and UAE, and more.
Hello Readers,
Indians can always find a reason to drink tea. After all, the beverage powers the entire country. But over the years, there has been a noticeable shift in the tea-drinking culture—from small shops to big cafes.
Jumping on the growing trend, 22-year-old entrepreneur Shashank Sharma decided to open a tea café.
"After completing my graduation, I was thinking of a business idea to start with and one day, while I was discussing my plans with my friends at a corner chai tapri, and we were talking of Cafe Coffee Day's success, I realised, why can’t I open a tea cafe?” Shashank tells in an interaction with SMBStory.
In 2012, he founded with its first outlet in Indore. It now operates through 180 outlets and has a global presence across UAE, Canada, the UK, Nepal, and Bangladesh.
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Before you go, stay inspired with…
“It’s time for businesses to address the issues underpinning gender inequality and create a culture that women want to join.”
— Subramanyam Reddy, Founder and CEO, KnowledgeHut
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