Hebbevu Genetics is using IVF to make dairy farming sustainable and profitable

Hebbevu Managed Farmland has announced a new subsidiary, Hebbevu Genetics, which aims to transform cattle genetics and in-vitro fertilisation (IVF) in India. Founded by brothers Amith Kishan and Ashrith Kishan from Karnataka, Hebbevu Genetics is working to refine cattle breeding practices, upgrade genetic worth, and augment productivity – vital factors when it comes to the dairy farming sector.

Typically, progressive dairy producers use artificial insemination and conventional embryo transfer to hasten genetic improvement within herds. However, many are now shifting to IVF, which generates embryos from elite donor cows and transfers them into cows with less genetic merit.

IVF technology for humans is well established, but remains nascent when it comes to animals in India.

Hebbevu Genetics aims to change that. Just recently, the Kishan brothers created history after successfully completing 80 embryo transfers in a day, setting a record in India. This achievement is particularly noteworthy as only a few veterinary professionals in India can perform one or two such procedures in a single day.

The use of modern IVF techniques on cows leads to better genetic traits, reviving old indigenous blood to get 100% purity, and higher disease resistance – factors essential for sustainable and profitable dairy farming in India.

Hebbevu Managed Farmland located at Andhra Pradesh is setting new rules of success in agriculture as redesigned by the founders. Transitioning from high-paying banking careers to this impactful agribusiness, they are now known for excelling in selling and managing farmlands. Their subsidiary brands: Hebbevu Farm Fresh Milk and Hebbevu Fresh have elevated the company to greater heights. This attainment does not merely involve finances, but is life changing for the rural communities they serve. In their operating areas, Hebbevu is greatly contributing to the local economy and empowering rural communities by providing jobs to hundreds of men and women.

Hebbevu Genetics has already achieved significant milestones in Indian agriculture and cattle genetics. The key contributors at Hebbevu Genetics include Dr Amol Ashok Sahare, PhD in Animal Biotechnology (PGS); Dr D Nagoorvali, PhD in Animal Biotechnology; Dr K Vidyadhara Reddy, BVSc & AH; Dr G Naveen, BVSc & AH; Dr Brahmandrareddy, BVSc & AH; Dr. Raju Balu Bhai Motwadiya, DVSc & AH; Darshan NH; Sujay Kumar MS, and others.

Led from the front by its founders, Hebbevu Managed Farmland is setting new rules for success in agriculture. Transitioning from high-paying banking careers to an impactful agribusiness, the brothers are now excelling in selling and managing farmlands. Their subsidiary brands, Hebbevu Farm Fresh Milk and Hebbevu Fresh, have helped the company grow further and changed lives in the rural communities they serve.

Across Karnataka, Hebbevu is empowering rural communities and contributing to the local economy by providing jobs to hundreds of men and women.

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