Agraga raises Rs 100 Cr in pre-Series B round led by Bajaj Finserv Group

Agraga, the Mumbai-based digital freight forwarder, has raised Rs 100 crore in its pre-Series B funding round led by the Bajaj Finserv Ltd, with participation from IvyCap Ventures and select global angel investors experienced in logistics and finance.

The company plans to use the new funding to expand its cross-border logistics capabilities, strengthen its Less-than-Container Load (LCL) business, and advance its work in automation, real-time visibility, and integrated financial services.

Agraga is also preparing to scale across major export hubs where demand for organised digital logistics solutions continues to rise.

Venkatesh Narayanaswamy, Co-founder and CEO of Agraga, said the funding represents an important step forward for the company as it works to simplify cross-border trade for Indian exporters.

“We are grateful to our investors for their continued belief in our vision. The new capital will allow us to deepen our technology stack, strengthen partnerships across trade ecosystems, and expand internationally—all toward our mission of making global shipping as easy and reliable as booking a cab,” he added.

Operating in a sector long marked by fragmented processes and multiple intermediaries, Agraga aims to simplify international shipping through a unified digital platform. Its model brings freight booking, customs, warehousing, and financial tools onto a single interface, built around four core functions: discovery, tracking, execution, and data-driven decision-making.

Founded in 2021 by Venkatesh Narayanaswamy and Anoop Raghavan, Agraga (Virya Logistics Technologies Pvt. Ltd.) now works with over 700 customers and 1,000 vendors across 40 geographies. The company has partnerships with institutions such as ICICI Bank and IDFC First Bank, and operates Byteport Logistics, a subsidiary focused on the MSME and LCL ecosystem.

Sam Subramaniam, President – Private Equity & Group Strategy Head at Bajaj Finserv, said the group’s investment aligns with its focus on backing technology-led companies that strengthen broader business ecosystems. He added:

Also Read

Ultrahuman raises Rs 100 Cr venture debt for global expansion

“Agraga perfectly fits this mandate with its technology-led platform that serves the global shipping needs of mid-market and SME clients. By delivering seamless logistics integration, it enables clients to connect to global supply chains and build scalable growth. We look forward to supporting Agraga in its next phase of expansion,” he added.

Bajaj Finserv, which led the round, is among India’s major financial services groups and features in both the BSE Sensex and Nifty 50 indices. The company serves a large national customer base and runs several social programmes in areas such as skilling, education, and financial inclusion.