Fashion quick-commerce startup ZILO raises $15.3M in Series A round led by Peak XV Partners
The funding will support expansion beyond Mumbai over the next year, technology upgrades, and customer experience capabilities.
Fashion quick-commerce startup ZILO has raised $15.3 million (about Rs 140 crore) in a Series A funding round led by Peak XV Partners as the company looks to expand to new markets.
invested $8 million in the round, while existing investors InfoEdge Ventures and Chiratae Ventures each added $2.5 million. The round also saw participation from Alteria Capital, Stride Ventures, and several angel investors, including Lalit Keshre, Kunal Shah, Sachin Oswal, Ayyappan R, Abhishek Bansal, Sreevathsa Prabhakar, and Preeta Sukhtankar.
The funding will support expansion beyond Mumbai over the next year, the company said in a statement. ZILO also plans to invest in technology and customer experience capabilities.
Founded by former Flipkart and Myntra executives Padmakumar Pal and Bhavik Jhaveri, Mumbai-based ZILO promises delivery within 60 minutes, besides features such as home trials and instant returns. The company works with more than 200 fashion brands and is building a vertically integrated operating model focused on speed and assortment.
The fundraise follows ZILO’s partnership with celebrity stylist and fashion editor Anaita Shroff Adajania, who joined the company as style director and equity partner. The company said the collaboration is aimed at strengthening curation and styling on the platform.
“This round is a strong validation of our belief that fashion and speed don’t have to be trade-offs. With the backing of all our existing partners, and the creative leadership of Anaita, we’re building a new category where curated fashion meets the immediacy customers now expect," said Padmakumar Pal, Co-founder & CEO, ZILO.
Bhavik Jhaveri, Co-founder & CIO, ZILO, said, “We’re putting fashion shopping back in the right order — replacing endless scrolls with adequately relevant choices, expert-styled looks, the convenience of home trials, and the reliability of super-fast delivery."
He added, "This capital will help us accelerate geographic expansion, deepen our platform and technology investments, and build a vertically integrated, fashion-first supply chain designed for speed, selection, and service.”
Kriti Gupta, Vice President at Peak XV Partners, said, "We believe the preferences of Indian customers are evolving quickly and fashion continues to be shopped the same way. ZILO has the potential to transform the customer experience and build a category defining platform.”
The funding comes at a time when quick commerce players are experimenting with verticalised models focused on niche segments, including fashion, where logistics, inventory management, and returns present distinct operational challenges.
Anoop Menon, Consumertech lead at Chiratae Ventures, said, “ZILO’s next round is an early validation of our vertical quick commerce thesis and the belief that premium fashion shopping experience is still broken and offline. The founder’s experience has helped ZILO leapfrog in early traction to take on larger established players in Mumbai."
Kitty Agarwal, Partner at InfoEdge Ventures, said, “Our continued investment in Zilo reflects our conviction in the emergence of vertical fashion quick commerce and the growing demand for convenience-led fashion discovery."