SuperLiving raises $7M in Series A led by Lightspeed
SuperLiving will utilise this funding towards strengthening its AI capability, expanding vernacular content and foraying into newer health categories
SuperLiving, a wellness & preventive health platform focused on India's Tier II and beyond cities, has raised $7 million in a Series A round of funding led by Lightspeed, with participation from existing investors, Kae Capital and All-in Capital.
The company will use this fresh capital to strengthen its AI capabilities, expand vernacular content ecosystem, accelerate product development and scale user acquisition across Tier II and III cities in India. This startup also plans to broaden its offering beyond wellness content and coaching into adjacent lifestyle and preventive health categories, including diagnostics, health commerce and other personalised care experiences.
Founded in 2025 by Manavdeep Singh Grover and Gurjot Kaur, Bengaluru-based SuperLIving claims its AI-powered platform for wellness & preventive health combines personalised wellness journeys, educational content and a 24x7 AI companion designed specifically for Indian users.
“For decades, personalised wellness has been accessible only to those who could afford experts, coaches and consultants. AI changes that equation completely. What we've learned from serving more than 1.5 million users is that the demand for trusted, personalised guidance extends far beyond India's metros,” said Manavdeep Singh Grover, Co-founder and CEO of SuperLiving.
According to SuperLiving, its technology platform captures and learns from user interactions over time, allowing the system to understand individual goals, challenges, habits and progress with increasing depth and context. This enables SuperLiving’s AI companion to deliver recommendations that evolve alongside each user rather than resetting with every interaction.
SuperLiving claimed that in less than a year after launch, it has crossed 1.5 million installs and more than 100,000 paying users, 73% of them from Tier II and III cities such as Meerut, Gangtok, Agra, Nashik, Bhiwadi, Varanasi, Hisar, Jalandhar, Indore, Jaipur and Visakhapatnam.
SuperLiving believes continuous engagement, contextual memory and behavioural understanding has the potential to redefine how preventive lifestyle and wellness support is delivered at scale.
“Most wellness platforms are built for the top of the pyramid. SuperLiving is building for the rest of India - affordable, vernacular, culturally grounded, and actually sticky. The early traction from Tier 2 and Tier 3 users tells you everything about where the real demand is,” said Harsha Kumar, Partner, Lightspeed India.