Anuj Khanna, a Marketing veteran, is the founder of Marketing Raay(राय) Advisory. His objective is to arm growing Software Product companies (Startups, Small, Medium) with a precise Management, Marketing and Business Strategy for their specific business situation. His guidance over the years has helped several niche software companies become brand / product / segment leaders. His fundamentals based approach, decades of work experience (with some of the leading Software companies in U.S. and India) and use of marketing technologies empowers companies to grow sustainably in this highly competitive Digital world. If you are looking for a Trusted Advisor for your growing software product company, you can reach him at ([email protected]) or visit Website. You can also connect with him on LinkedIn.