Bharat Sethi

Bharat Sethi is the CEO and Founder of Rage Coffee, a comprehensive coffee company that manufactures, markets and distributes innovative coffee products in emerging categories. He heads the Business Operations, General Management, Business Development, and Marketing Functions at the company. As an entrepreneur, he looks forward to creating a company that leaps ahead for the generations to come. A serial entrepreneur, Bharat is an alumnus of Delhi University where he pursued Economic Honours during 2008-11. Due to his stellar academic performance and a keen interest in leadership qualities, he was handpicked to be a part of various delegations to prestigious international forums and summits. Upon realising his true calling, he set on an entrepreneurial journey involving multiple successful ventures. Interestingly, Bharat’s first step as a serial entrepreneur dates back to 2006 when he developed an online business as a 16-year old. In 2012, he started PosterGully, an online platform for artists and designers to create, showcase and sell their work. The company enabled artists to contribute and merchandise unique prints/designs for products across different categories in India and abroad. The startup successfully raised over $200K from well-known angel investors and was later acquired in 2016, which instigated him to focus on his other undertaking. Bharat had recently co-founded iDecorama — a visually-driven B2B eCommerce marketplace for hoteliers, designers, architectures, etc. — as its CEO. His leadership helped the startup to receive the backing of ABEC promoters, the organizers of ACETECH, India’s largest and world’s third largest exhibition related to architecture, design, building materials and construction. In 2017, Bharat looked forward to expanding his business prowess by enrolling himself in Cornell University for a specialization in Networks, Crowds & Market. The Macroeconomics course helped him explore the relationship between market, information, and consumer expectations and to better shape his business endeavours. His core skills include brand building, eCommerce, digital marketing, supply chain management, retail & distribution, online community building, integration of operations & technology. In 2018, Bharat Sethi started Swmabhan Commerce Pvt. Ltd. — the parent company of Rage Coffee focusing on creating digitally native vertical brands to explore the gargantuan opportunities in the FMCG sector. He envisions creating a Rs. 500 Cr ARR company by 2025. Bharat actively mentors young startup founders to help ease their entrepreneurial journey. He likes to motivate budding founders and extends industry-insights that add value to their business model.