Dr. Monica Khanna is the Director and Marketing Professor at K J Somaiya Institute of Management. An experienced academician and professional with around 28 years of experience in Industry and Academia, her specializations include Brand Management, Marketing Research, and Services Marketing. She has also worked in the areas of Engineering & Industrial Automation.Dr. Khanna has won several awards including the case study competitions held by the Aditya V Birla India Centre at the London Business School, awards for excellence in teaching by Bombay Management Association, Higher Education Forum, Somaiya Vidyavihar, and recently Y K Bhushan Award for 100 Most Dedicated Teachers of India. She is also an elected member of the Executive Council of the All India Management Association (AIMA), New Delhi for AY 2019-21.