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Assembly Luggage

Assembly Luggage is a business luggage brand that aims to create products that make the travel experience better, enabling smoother transit and better organisation on a trip.

Direct-To-Consumer Brands, E-Commerce, Fashion & Accessories

Basic Information

Assembly Luggage is a business luggage brand that aims to create products that make the travel experience better, enabling smoother transit and better organisation on a trip. The brand's luggage has features like noise-reducing wheels, a stable trolley to enable comfortable grip and gliding zippers among other features. The brand launched its label in 2018 and its workshop is located in the outskirts of New Delhi.

Legal Name

:

Dismantle Goods LLP

Headquarters

:

New Delhi, Delhi, India

Business Model

:

B2C, D2C

Founding Date

:

2019

No. of Employees

:

<10

Core Team

:

1.

Aditya Khanna

Co-Founder

2.

Mohit Garg

Co-Founder

Timeline

2018

Company Incorporation

Feb | Company Incorporation

Awards

May | Awards

Shortlisted for an annual event organised by TheProductGeeks

2019

Product Launch

Jan | Product Launch

E-Commerce Website Launched

2020

Accelerator / Incubator Program

Jan | Accelerator / Incubator Program

Incubation - CommerceX

Raised Funding

Jan | Raised Funding

Angel Investor - Abhishek Shah

Revenue Stream

E-commerce - Product

Target Market

B2C

Our label offers products that make user experience better by enabling smoother transit & better organisation on a trip as well as in the daily commute.

User Age

:

35 to 45, 18 to 25, 26 to 34

User Income

:

Upper-middle Income, High Income

Location

:

Global, India Tier 2, Asia Pacific, India, India Tier 3

Funding

Total Funding

$198.9k

Investors

:

1.

Abhishek Shah

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