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YSTV
Haus & Kinder is Disrupting Home & Baby Fashion.
Haus & Kinder is a modern design-led D2C brand focused on millennial moms attempting to create the category “Home Fashion”. Their young brand is aligned with global trends and offers new age 100% cotton products to the entire nation at the click of a button at affordable prices. Haus & Kinder inspires millennial moms to build beautiful homes, experience easy parenting and create beautiful moments with their families. What makes them unique The brand has a few competitive advantages of its own: 1. Umbrella Brand: They have a horizontal brand strategy to cover the entire gamut of home and baby essentials to enable scale, higher brand recall and leverage customer trust across categories. 2. Lifestyle Brand: They are sharply focused on millennial moms as a consumer segment and their lifestyle for product ideas. 3. Values: The brand is fair and frugal. They offer 40% cheaper products than the market leader. 4. Differentiated Product: The company offers trendy products and curated collections which is the basis of its founder’s holistic understanding of the Fashion ecosystem.
Legal Name
:
SAMARA RETAIL INDIA PRIVATE LIMITED
Headquarters
:
Mumbai, Maharashtra , India
Business Model
:
Founding Date
:
2018
No. of Employees
:
21 to 40
Core Team
:
1.
Saket Dhankar
Founder
2.
Kanupriya Anand
Co-Founder
Total Funding
$1.3M
Investors
:
1.
Desai Family Office
Simbott
Simbott is recognized as a leading AR VR & MR company in India, delivering next-generation immersive simulator solutions that are transforming how industries train, upskill, and operate. With a strong focus on innovation and performance, the company helps organizations adopt smarter, more efficient training systems using virtual environments that replicate real-world conditions
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