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Headquartered in Faridabad, Lenskart has been backed by the likes of Ratan Tata, S Gopalakrishnan (Infosys), and Azim Premji (Wipro). Besides, Lenskart has also been backed by Kedaara Capital and Softbank. It has its manufacturing facilities in New Delhi and Zhengzhou (China). The company has film star Katrina Kaif and comedian Bhuvan Bam as brand ambassadors.