The Good Glamm Group is South Asia’s largest content-to-commerce group aiming to invest $100 million in innovative, fast-growing beauty and personal care brands with a mission to build the global digital FMCG conglomerate of the future.
"The Good Glamm Group, which is using content, community, and commerce to build a strong network of women consumers, aims to invest $100 million to acquire companies that align to the three verticals of beauty and personal care, content and influencer marketing, and baby and parent care. In recent months The Good Glamm Group has acquired The Mom’s Co in October 2021, St Botanica, a leading haircare and skincare brand and signed Kareena Kapoor as brand ambassador for St Botanica in November 2021. In December last year, its has acquired the celebrity content and entertainment platform Miss Malini Entertainment - which runs MissMalini.com.