MyGlamm turns Good Glamm Group. Here’s all you need to know
MyGlamm, which has consolidated all its entities and acquisitions under one umbrella brand as the Good Glamm Group, has a revenue run rate of $100 million and is targeting a $250 million run rate by March 2022.
Good Morning,
, which has been rebranded as the Good Glamm Group, recently closed its Series C funding of Rs 355 crore from Accel Partners, and has raised a top-up of another Rs 255 crore from Trifecta Capital.
Including the Rs 610 crore raised in the latest series, the IPO-bound group is looking to deploy Rs 750 crore into its consolidated business — MyGlamm, POPxo, Plixxo, and BabyChakra — to build one of the largest content commerce platforms that focuses on the journey of women.
It is using content, community, and commerce to build a strong network of women consumers, and will be investing Rs 450 crore into acquiring companies that align to the three verticals of beauty and personal care, content and influencer marketing, and baby and parent care.
“We are making strategic investments in companies that we feel fit within our group’s vision that fill missing gaps in categories that we want to play in,” Darpan Sanghvi, Co-founder and Group CEO, Good Glamm Group.
The brand has a revenue run rate of $100 million and is targeting a $250 million run rate by March 2022. It said it is targeting Rs 500 crore revenue run rate for baby care products in the next three years.
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Before you go, stay inspired with…
“The time is ripe for someone who is growing rapidly and has a healthy top line to build a digital CPG brand.”
— Darpan Sanghvi, Co-founder and Group CEO, Good Glamm Group
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