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Delhi-based startup Rabitat offers products for babies and young children up to the age of six.
Rabitat was founded by brothers Sumit and Siddharth Suneja. Rabitat has more than 20 products of its own, and has its online and offline retail presence across the globe. Their product line includes swaddles, bottles, organic bedding, quilts, feeding pillows, baby loungers, and other toddler products like bags, insulated steel food jars, steel sippers, towels, and more. While a significant percentage of its sales come from its own website, it has partnered with ecommerce platforms like Amazon, Myntra, Flipkart, FirstCry, and Nykaa for online distribution. It has an offline presence through collaborations with Mothercare, Hamleys, Iconic Kids, as well as a huge network of unorganised mom and pop stores.
Legal Name
:
Merlin Brands
Headquarters
:
Delhi, Delhi, India
Founding Date
:
2018
No. of Employees
:
21 to 40
Core Team
:
1.
Sumit Suneja
Co-Founder
2.
Siddharth Suneja
Co-Founder
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