Scoopski is an indulgent dessert brand that seeks to build rapport between the young millennials and the contemporary Indian cuisine.
Basic Information
Scoopski is an indulgent dessert brand that seeks to build rapport between the young millennials and the contemporary Indian cuisine. They have delved into the scientific aspect of desserts and innovations in food to understand how they can bring the best from the west.
Their aim is to provide a wholesome, tasteful indulgence. They believe there is a lot more for desserts than just sugar, butter, flour and egg yolk. They aim to solve the problem of indulgent desserts with no nasties: Scoopski's premium desserts and mixes are free from the usual negatives (artificial flavors, colors, preservatives, etc.), and tastes better than any other dessert out there. They measure their success by the impact they make in people's lives - a 30% cost saving for individuals, a healthy dessert option for millennials, or a guilt-free treat for the family.
What makes them unique
They are the first edible cookie dough brand in India, hence having the first mover's advantage. The brand is creating and replacing products that are only heard of in the foreign market, which when imported here, come with a massive price tag. They are creating a moat by differentiating based on product (by introducing one of a kind products in India), price (cheaper than the imported desserts that could be considered similar), and usage (their products can be used both as an ingredient and a final product).
Their range of cookie doughs with a shelf life of 6 months in ambient temperature, without any artificial preservatives, is the world’s first cookie dough to claim these features. It is also a patent pending product.
Legal Name
:
Sheltic Foodworks Private Limited
Headquarters
:
Kolkata, West Bengal, India
Founding Date
:
2018
No. of Employees
:
11 to 20
Core Team
:
1.
Vedika Tibrewal
Co-Founder
2.
Sonal Tibrewal
Co-Founder
FMCG
FMCG
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