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A MedTech company providing innovative solutions to simplify healthcare. We recognized the need for standard documentation to check the patient's progress in the physiotherapy field and came up with a revolutionary medical device Pheezee.
Basic Information
Startoon Labs Private Limited is a MedTech devices Start-up headquartered at Hyderabad, Telangana. It was founded by a husband-wife duo (alumni of IIT & IIM) with the vision of building world-class products in India for the world, thereby addressing the gaps in the healthcare sector. The Company is incubated by WE-Hub (an initiative of Govt. of Telangana), seed-funded by BIGBIRAC – DBT Govt. of India and accelerated by AIC- THub, Govt. of Telangana and supported by partners/ seed investors with rich experience in the field of engineering, finance, sales and clinical practices. The current activities of the Company revolve around Pheezee - An Innovative device for monitoring, tracking and quantifying recovery of patients undergoing physiotherapy post neurological (stroke and spinal cord injuries) and Musculo-skeletal disorders (joint replacement surgeries etc.). The device is tele-physiotherapy enabled, the much needed technology post covid times.
Legal Name
Startoon Labs Private Limited
Hyderabad, Telangana, India
Business Model
B2B,  B2B2C  
Founding Date
No. of Employees
11 to 20
Core Team
Suresh Susurla
Co-founder and CEO
Mythreyi Susurla
Co-founder and CTO


Company Incorporation

Nov | Company Incorporation

It was a great feeling to know that the name Startoon Labs was approved by MCA for incorporation.


Raised Funding

Mar | Raised Funding

Raised Pre-seed funding, they are among the top 50 start-ups (among 15000 startups who applied) in the Country in the SmartFifty contest organized by IIM Calcutta and DST, Govt. of India.



Jan | Awards

Received the BIG-BIRAC grant, The Department of Biotechnology, Government of India. They have also done the Pilot trials at Hospitals.

Raised Funding

May | Raised Funding

Raised Seed-fundings from angel broking, They have done clinical studies on the product and already received 2 patents.


Product Launch

Dec | Product Launch

After working on developing the product and testing it for two more years, They Launched the product 'Pheezee' The product is certified as per international standards. Institutional investors have onboarded which added value to the Organisation.

Revenue Stream
Target Market
We are a B2B company with our customers being Physiotherapists, Orthopedic surgeons and neurosurgeons. Hospitals with physiotherapy centers, inpatient rehab centers and individual physiotherapy clinics are our primary customers.
Client Segment
HealthTech / MedTech / Healthcare  
Target Companies
Target Geography
India,  Global  
B2C itself indicates business directly with consumers, where our customers are Consumers who need physiotherapy on daily bases.
User Age
18 to 25,  26 to 34,  35 to 45,  46 to 60,  More than 60  
User Income
High Income,  Lower-middle Income,  Upper-middle Income  
India,  Global