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Brands
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YSTV
Bangalore-based VS Mani & Co. is a food and beverage brand that produces and delivers signature instant coffee.
Bangalore-based VS Mani & Co. is a food and beverage brand that produces and delivers signature instant coffee. Founded in 2020, the brand is a tribute to the founders’ grandfather V Subramaniam or VS and every pack of VS is a way of honouring his memory, perfectionism and hopes to raise a toast to him. The brand is also a reminder of the magic in little joys and they aim to deliver that magic to clients.
Legal Name
:
VS Mani & Co.
Headquarters
:
Bangalore, Karnataka, India
Business Model
:
Founding Date
:
2020
No. of Employees
:
<10
Core Team
:
1.
GD Prasad
Co-Founder
2.
Roshni Khatri
Co-Founder
2020
Jun | Started Generating Revenue
We officially went live on 29th June 2020 and have been selling primarily via our website www.vsmani.com and have been generating revenue via sale of our Signature Instant Coffee.
B2C
Millennials 26-45 yrs. Well-travelled, experimentation with foods and beverages. Most of their time is spent in-front of a screen. Almost all transactions are digital. Enhanced palette, loyal to brands, open to trying new ones.
User Age
:
26 to 34,
35 to 45,
46 to 60
User Income
:
Upper-middle Income,
High Income
Location
:
$370k
Series Name
:
OTHER
Date
:
26th Apr 2022
Investors
:
1.
Haresh Chawla
2.
Sidharth Rao
3.
Anupam Mittal
4.
Ashish Hemrajani
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Frequently Asked Questions
