GCCs to create 5 lakh non-tech jobs by 2028: Quess Corp
Sales operations, finance and business operations account for over 60% of non-tech GCC demand
Hiring by the global capability centre (GCC) in India is expected to create half a million non-tech jobs by 2028 with digitally enabled business functions emerging as an important growth engine alongside technology, according to a report.
Quess Corp in its report titled, India’s GCC Non-Tech Talent Landscape, highlighted that sales operations, finance and business operations will account for over 60% of non-tech GCC demand. At the same time, the nature of these roles is changing, with business functions increasingly requiring digital platforms, analytics, automation and AI-enabled ways of working.
The report said mid-level talent remained at the centre of demand, with professionals holding 7–12 years of experience accounting for nearly 60% of non-tech GCC demand in 2025, growing at a three year CAGR of 21% to an estimated number of 2.5 lakh in 2026, reflecting GCCs' growing need for professionals capable of process ownership, stakeholder management and transformation delivery.
The report projects that 2026–2028 growth for non-tech GCCs will be defined by capability-led hiring rather than volume, with business operations & transformation remaining the primary driver, alongside continued momentum in finance, sales & marketing, supply chain & procurement, HR and Research & Analytics. This next phase will centre on technology-enabled enterprise work, as organisations combine domain expertise, digital fluency and decision ownership, marking a shift from routine execution to ownership-heavy roles across business functions.
Bengaluru continues to anchor the ecosystem with nearly 25% of total non-tech demand in the first half of 2026 followed by Delhi (12%) Mumbai (10%), Hyderabad (9%) and Pune (7%). Extending beyond traditional hubs, the emerging locations and Tier-II cities now account for nearly 35% of the non-tech GCC demand. Pharma & Healthcare is leading the demand for the non-tech roles in GCC followed by BFSI and Technology & Product driven by strong demand for governance, analytics, compliance and transformation-led capabilities.
On the findings, Kapil Joshi, CEO of IT Staffing, Quess Corp, said, "India's GCCs are entering their most consequential decade yet, because AI is changing what these centres are built to do. By 2028, the centres that lead won't be the ones with the largest headcount, but the ones that have fused domain expertise with AI-enabled decision-making across every function.”

