In recent years, we have seen a huge rise in the number of eCommerce companies in India as online shopping trend has increased by many times during these times. A number of new online shopping portals startup almost daily in India and the customer is confused about the reputation of the company. He is worried about placing the order with a new company due to various reasons like his doubt about the quality of product, about the services of the company and many other such reasons.
With the increase in the easy availability of smart gadgets & devices, customers find it easy to search their requirements and buy online in India. Introduction of e-comm applications, products at a good offer price, and unlimited purchase options available online have made shopping an interesting fest for both sellers and buyers.
Amongst all the leading e-commerce companies, let's take a look at the top 6 most reliable and trusted e-commerce websites in India:
1. Myntra :
Myntra is one of the largest online fashion store in India. in fact, fashion starts at Myntra in India. It sells almost everything related to fashion. It sells products like apparel, footwear and accessories for both men and women with great discounts and deals. Cash on delivery service is additional plus point for Myntra which has taken its business to a new height. It has started a new concept of MYNTRA LOOK GOOD, a daily fix of beauty hacks, styles tricks and celebrity fashion trends. Their tie-up with bollywood celebrity fashion brands like Salman khan's "Being Human" and Shahrukh khan's "SRK" has made it more favourite buying place of the buyers.
2. Snapdeal :
Started with a concept of making products availability at discount with deals, offers and coupons, Snapdeal is a successful online portal, catering customers' buying needs in a much wider aspect. It presents you the best deals in a particular city in various product categories ranging from: apparel, footwear, baby care, restaurants, spas and salons and home decoration. Now It has adopted the marketplace business model just as other major portals. Snapdeal came up with an idea of letting the local sellers and manufacturers to list their product catalogue and sell it on their portal. Snapdeal’s business model was awarded with great funding to scale up their services, business and operations. It focuses on logistics and fast delivery to customers.
3. Jabong :
Jabong came into the e-commerce market with a big-bang and stormed it within few months. Besides selling products on their own through inventory, it is also a marketplace for other sellers. They predominantly cater to apparel, footwear, jewellery and accessories. The catalogue consists of around 50000 products across more than 600 brands. Jabong is known for its own delivery network that ensures quick delivery. If you are in a metropolitan city like mumbai, you may be receiving the order delivery within 24 hours. Jabong’s uniqueness is in its new idea of a fashion magazine— "The Juice", a blend of fashion, people, style-trends and pop culture. The magazine has everything in store that readers love to see in a fashion magazine.
4. Muteyaar :
Muteyaar is one of the oldest online shopping store in India which specialises in punjabi traditional products. In fact, it is the world's first online portal for the punjabi community. Selling online since the year 2007, Muteyaar has increased its category base a lot. From basic salwar kameez suits to bridal heavy embroidered suits, to patiala salwars and traditional punjabi jewellery,punjabi jutti and fabrics for kurtis, Muteyaar has reached each and every corner of the world. Muteyaar has made shopping experience very easy and comfortable for the punjabi community all around the world. The range of custom made items from Muteyaar make it most exclusive and unique as there are very less such online portals who supply the custom made items to its customers around the world. The website is easy to browse, hassle-free and convenient. One can customise the products online and order them with a few clicks on Muteyaar. Being one of the oldest participant in the eCommerce segment in Indian economy, Muteyaar has most number of loyal customers.
5. Amazon :
Amazon is one of the biggest online stores on earth. It not only provides great product choices, but also a good user experience and experienced customer service. Besides putting prominence to personalisation, Amazon also monitors buyers' browsing and purchasing behaviour in order to provide them its recommended products. It operates in India as a marketplace rather than a retailer.Amazon has started two new initiatives for its vendors in India: The ‘Self Service Registration (SSR)’ and ‘Amazon Easy Ship’. Amazon SSR allows sellers to self register in Amazon marketplace, irrespective of location and size of the catalog. It enables vendors to start selling within a day without any hassles. With Amazon Easy Ship, the seller has to pack the shipment and confirm that the order is ready to ship. Amazon Logistics ensures that the pack is delivered to the customers within two to three days only.
6. Flipkart :
Flipkart has opened up the scope for Indian e-tail market in a tremendous style. It started out as an online bookstore and now it has a stock of almost all types of products ranging from: books, apparels, electronics, digital music, home care and beauty. Moreover, it has now become a large size online marketplace. Flipkart’s fundamental is their supply chain efficiency and definitive delivery of goods. It has been continuously developing and improving the customer happy experience. Two of the most important reasons for Flipkart’s success are the deals and the option of Cash- on- Delivery & Card-on- Delivery, which makes consumers more confident in ordering products. Flipkart has an amazing customer retention rate with 75% of repetition of customers.