Google’s Webmaster Tools: Get direct access to your website’s performance through Google Diagnostics, discover site problems, crawl stats, find popular keywords and yes don’t forget to configure your xml sitemap. The link to Google diagnostic is – bit.ly/2nybkS
Google’s Keyword Tool: Google’s official Ad Words keyword research tool provides monthly search volumes for keywords. A great way to find out what your users are searching for and help you customize your web content accordingly. The link to Google’s Keyword Tools is bit.ly/K8T8K
While you are checking out the above one useful reading material I have found is Google’s SEO Starter Guide and Google Webmaster Guidelines, which provides tips to help sites get indexed and ranked.
Hope this helps. I will try out these links myself to see how best I can leverage this information.
If you have any suggestions please share.
Write to me at firstname.lastname@example.org
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