eInsignia Infosoft Pvt Ltd, a Mumbai based product development company, has launched Badhai.in. Badhai.in is a multi-brand eVoucher service.
Speaking about the launch and Badhai.in, Ajay Pandey, Founder, Badhai.in said, “Gifting in India has always been traditional and clichéd. Choices have been limited and there is no way you know if the gift was really adored by the recipient. We at Badhai.in felt that this called for a change so that gifting becomes more gratifying. With Badhai.in you are assured of a hassle free shopping experience with a wide variety of options to choose from.”
Badhai.in eVouchers are redeemable across a range of leading retail stores and online sites. These vouchers are delivered electronically over email and phone instantaneously, and with just a few clicks recipients can claim these against various affiliates Badhai.in has tie-ups with. “Current options are few and most often than not limited to a certain kind of gift - like stationary, books, electronics or same store vouchers. This is the need gap that the team of Badhai.in is trying to fill,” said Ajay.
Badhai.in has already tied-up with more than 35 brands across categories like fashion, electronics, consumer durables, grocery, restaurants, health services, sports, entertainment and specialty stores to provide consumers with a wide range of gifting choices.
The site also presents excellent initiatives for the corporate sector. Large corporate have always struggled with choosing the right gifts for employee rewards, retailer incentives and gifting. Plus, finding the right vendor and managing the entire purchase to delivery cycle can be a pain.
For more on Badhai.in, visit http://www.badhai.in/
Stay tuned to this space for more updates and detailed profile on Badhai.in.