Healthcare has never been a strong point for India. With just over 8.5 lakh active allopathic doctors in India (as of 29/11/2011, Medical Council of India), it roughly corresponds to just one doctor for every 2000 Indians; this ratio has worsened from one doctor for every 1722 Indians in 2005. In such a situation, making the most of the resources at hand is of utmost importance. Along with huge steps to improve healthcare, smaller steps like DoctorsCabin can help improve the bigger picture. There is an ever-growing need to find doctors and fix appointments and this is the pain point DoctorsCabin aims at.As the CEO of DoctorsCabin, Mini Balaramanputs it, “Many patients in India do not have an easy way to find out which doctors/hospitals provide a particular kind of treatment or have the required facilities for the treatment. Information is gathered majorly through the word-of-the-mouth based on which critical health related decisions are made.” Verily, many deaths in India occur due to drug abuse and general misinterpretation of symptoms. “Most of the appointments for the patients are made by a phonecall, resulting in loss of transparency and the patients end up losing time after being referred to a not particularly specialized physician”.
The lack of transparency that exists in such a situation invariably leads to specialized hospitals unable to reach out to their patients and their services remaining invisible to their prospective patients.
So what is DoctorsCabin? Doctorscabin.com is a free service exclusively created to help the patients easily find a doctor or hospital in India at their finger tips and book appointments in few clicks. The customers can search for a doctor or hospital by pin code, city, and state or by treatment specialty. Since its launch in August 2011, Doctor’s Cabin has reached out the major hospitals in India and they currently have 5000doctors and over 200hospitals registered with them.
DoctorsCabin is headed by Mini Balaramanwho has a Masters in Computer Applications and over a decade and a quarter’s experience in both IT (Sun Microsystems, now Oracle) and Healthcare(Blue Shield of California).DoctorsCabinpredominantly functions as a service modeled on the fee-based revenue model on the internet. Doctor’s Cabin has a robust team of Sales, Technical Support and Analytics specialists.
With a plan in place to scale and expand the base, DoctorsCabin plans to come up with a few forums, applications for handhelds and social media and PR marketing models. Being an internet-based service, the biggest problem DoctorsCabin is likely to face is in the Tier II and Tier III towns where internet penetration and knowledge is not well-explored.
With the worrisome health issues and a need for health amenities services, DoctorsCabin comes across as a very useful service. Try the service here:www.doctorscabin.com.