Olacabs today announced its biggest ever ramp up with its launch of new offerings across 6 different cities. The company flagged off its new ‘Business Class’ service, Ola Prime, across Bangalore, Delhi, Mumbai, Chennai, Pune and Jaipur.
The low cost ‘Ola Mini’ will be available in Mumbai, Chennai and Pune also. Ola has now over 18,000 cabs across 12 different cities and now, 3 different product lines(Ola Mini, Ola Sedan and Ola Prime). The company has achieved this in a span of just over 3 years since inception.
The three Ola's
Ola Prime's business class experience fleet includes cars like Toyota Innova, Altis, Skoda Rapid and Honda Civic. Ola Mini shall remain the most affordable personal transportation option in the city and its fleet include hatchbacks like Tata Indica and Nissan Micra amongst others. The flagship Ola Sedan is aimed at a regular city traveler looking for a spacious car and comfortable drive and is currently available across all 12 cities where Ola is present and includes cars like Suzuki DZire, Mahindra Verito and Toyota Etios.
Ola Prime is priced between Rs. 17 to Rs. 20 per km across different cities. Ola Mini on the other hand, has been priced as low as Rs. 10 per km making it even cheaper than autos in its respective cities. The Ola Sedan is now priced between Rs. 13 to Rs. 17 per km across different cities.
Pranay Jivrajka, Vice President – Operations said, “After having serviced customers for over 3 years across the country, we believe that we have now arrived at the right mix of product lines to serve almost every Indian, right from the value conscious consumer to the premium business traveller.”
We expect Prime to be the vehicle of choice for business travellers across the country, including the ones who have their own cars!
Meet the recent additions, Lucknow and Indore
Ola has also announced its entry in Madhya Pradesh (Indore) and the city of Nawabs, Lucknow. With these two additions, Ola is now present in 12 cities across the country. The cities include Mumbai, Bangalore, Delhi-NCR, Chennai, Pune, Goa, Jaipur, Chandigarh, Hyderabad, Ahmedabad, Indore and Lucknow.
Founded in Jan 2011 by IIT Bombay alumni Bhavish Aggarwal and Ankit Bhati, Ola has come a long way to become India’s leading mobile application for cab booking, integrating city transportation for customers and drivers onto a technology platform.