CRED, upGrad, Groww, Zepto top LinkedIn's Indian startup list

By Aparajita Saxena
September 28, 2022, Updated on : Wed Sep 28 2022 13:51:47 GMT+0000
CRED, upGrad, Groww, Zepto top LinkedIn's Indian startup list
Professional social media networking site LinkedIn on Wednesday released a list of top 25 Indian startups that it believes have continued to show strong growth.
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Fintech firms CRED and Groww, and edtech firm upGrad topped LinkedIn's list of top 25 Indian startups in India, the professional networking site said on Wednesday.


Zepto placed fourth, while car buying website Spinny placed seventh, cloesly followed by Ditto Insurance and health-focussed startups Ultrahuman and Living Food.


LinkedIn said it drew up its list based on four parameters to create its ranking for the July 2021-June 2022 period:

  • Employee growth
  • Jobseeker interest
  • Member engagement within the company and its employees
  • How successful these startups were in attracting talent from its LinkedIn Top Companies list


CRED moved from third place in 2021 to claim the top spot based on the benefits it offers employees vis-a-vis well-being, such as offering elder care, egg freezing, and mental health services. According to LinkedIn, CRED has set "new benchmarks" when it comes to employee well-being.


The fintech company's CEO and founder, Kunal Shah, took to Twitter to reflect on the ranking, and said that a philosophy CRED tries to live by is not seeing "people as a commodity to be managed" that can help an organisation grow its money, but think of money as a commodity to be managed to help its people grow-a quote by Simon Oliver Sinek, an American author.


"The Indian startup ecosystem displays great resilience as we continue to see the rise of new startups with 68% of the entrants on the list appearing for the first time," said Nirajita Banerjee, LinkedIn News India's managing editor.


"These startups are navigating the uncertain macro environment by optimising their businesses for sustainable growth and taking a more prudent approach towards scaling their businesses," she added.


Nirajita pointed out that 56% of all hires in the top 25 startups were below the age of 30, while 17% were below 25-an indication that young professionals were increasingly gravitating toward the Indian startup ecosystem.


Here's the full list:

  1. CRED
  2. upGrad
  3. Groww
  4. Zepto
  5. Skyroot Aerospace
  6. MBA Chai Wala
  7. Spinny
  8. The Good Glamm Group
  9. GrowthSchool
  10. BluSmart
  11. ShareChat
  12. Ditto Insurance
  13. Simpl
  14. Rapido
  15. Classplus 
  16. Park+
  17. BlissClub
  18. DealShare
  19. Ultrahuman
  20. Living Food
  21. FamPay
  22. AgniKul Cosmos
  23. Stanza Living
  24. Pocket FM
  25. Zypp Electric

Edited by Akanksha Sarma