Chulamas Jitpatima
As Director of MQDC India (Magnolia Quality Development Corporation), Chulamas Jitpatima (Amy) has led the Company’s India entry, overseeing its strategic, operational and marketing initiatives. Backed by more than 15 years’ experience with large Thai conglomerates and multinationals, Amy has imparted a dynamic approach in launching the company in India. Deploying the same dynamism in setting up MQDC’s brand – Whizdom Club – in India, Amy is crafting the Club’s distinctive ethos and character that can act as a catalyst in attracting young professionals and entrepreneurs. She believes, the Whizdom Club can play a pivotal role in startupreneurs building new connections, gathering inspiration and discovering missing elements that can add momentum to their business strategies in addressing glocal competition. Before joining MQDC in October 2017, Amy was the Managing Director and Co-founder of Idea360 – a research and branding powerhouse she helped establish in 2007. The agency assisted myriad brands in comprehending consumers’ subliminal beliefs. In this enterprise, Amy worked closely with the world-renowned experimental psychologist, Dr Howard Moskowitz, in establishing Mind Genomics as the leading consumer research tool in Thailand and Southeast Asia. Idea360’s clients extended across automotive, banking, construction & real estate, FMCG, petrochemicals, hospitals, food & beverages, electronics, retail and government. Amy began her career at Accenture as a senior analyst, helping form strategy and improving processes at leading companies, including Siam Cement Group and PTT Public Company Limited. She holds a Bachelor’s degree in Business Administration (International Business) from Chulalongkorn University, Bangkok, Thailand. Amy’s primary interest is travel – reflecting her diplomatic family roots and the saga of growing up on several continents, which have helped mould her robust worldview.