Parag is the CEO of Mplan Media, a full-service media planning & buying agency that adopts a research-based approach to maximize the returns of its clients. At MPlan, Parag is responsible for strategy and media planning & buying for all their clients. With over 10 years of experience in advertising technology, Parag has worked as a consultant and growth hacker. Prior to MPlan media, Parag has worked as Executive Director at 7EDGE for 2 years. Apart from this, Parag also runs an NGO ‘Healthtech foundation’ that works towards addressing present & future trails of healthcare. In addition to MPlan media, Parag currently holds the role of director at Rorko India Private Limited, an Internet consulting and development company.