Paramdeep Singh Anand is the CEO of FieldAssist, India’s leading B2B sales automation platform for CPG companies. With a successful first entrepreneurial stint in the manufacturing sector, in 2014, Param drew his focus on technology to solve the business problems at scale. With his astute leadership, he has grown the business to a whole new horizon of success. FieldAssist is a million-dollar enterprise growing at more than 100% YoY and currently serving more than 350+ enterprise consumer goods brands in India & abroad. Param is passionate for Consumer goods Industry with a focus on developing products that are transforming the face of Sales Automation industry in India. Believing in 'developing a high sense of awareness and sensitivity towards the market needs and aspirations', Param intends to follow and preach the mantra of persistence to all.