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YSTV
Auric offers natural premium ayurvedic beverages for every occasion.
Auric, India's leading direct to consumer (D2C) Ayurveda brand, is starting millennials on a wellness journey by bringing them close to Ayurveda. They believe that if Ayurveda needs to move forward, it needs to find a place in the hearts and minds of millennials for they are the ones who will carry the flag of Ayurveda in future. This can only happen when Ayurveda becomes trendy, relatable & part of the pop culture - Turmeric Latte personality vs Haldi Doodh thought process.
Legal Name
:
Zenith Drinks Private Limited
Headquarters
:
New Delhi, Delhi, India
Business Model
:
Founding Date
:
2018
No. of Employees
:
<10
Core Team
:
1.
Deepak Agarwal
Founder & CEO
2018
Jan | Company Incorporation
Started Full Time and Registered Company.
Oct | Product Launch
Product available for Sales.
2019
Nov | Key Customer Milestone
100k served customers.
Total Funding
$1.9M
Investors
:
1.
Venture Catalysts
2.
Force Ventures
3.
Cactus Venture Partners
4.
9Unicorns
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