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Basis

Basis

Basis is the one-stop fintech destination for Indian women to learn, connect, and avail personalised financial advisory + bespoke products.

Community, FinTech

Basis

Basis

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Basic Information

Basis is India's first app-based platform that powers financial independence for women. It's community-driven product leads with financial education, and offers curated advisory tools and recommendations for financial products and services tailored for urban Indian women. Basis is building a trusted digital financial services platform for women, and turning latent users outside of India's formal financial system into active, informed consumers.

Legal Name

:

GetBasis Private Limited

Headquarters

:

Bengaluru, Karnataka, India

Business Model

:

B2C, B2B

Founding Date

:

2019

No. of Employees

:

11 to 20

Core Team

:

1.

Hena Mehta

Co-Founder & CEO

2.

Dipika Jaikishan

Co-founder & COO

Timeline

2019

Company Incorporation

Started the Company

Revenue Stream

Commission on transaction

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Target Market

B2B

Financial services providers

Client Segment

:

FinTech

Target Companies

:

Small Enterprise, Startup

Target Geography

:

B2C

Urban millennial and Gen Z women

User Age

:

18 to 25, 26 to 34, 35 to 45

User Income

:

Upper-middle Income

Location

:

India Tier 1, India Tier 2

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Funding

Total Funding

$1.0M

Investors

:

1.

Better Capital

2.

Emphasis Ventures

3.

First Principles VC

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