BrightFarms was founded by Ted Caplow and Paul Lightfoot in 2010. It grows and supplies local, non-GMO, pesticide-free, and fresh salad greens to supermarkets. The produce is grown in computer-controlled hydroponic greenhouses. As of 2019, BrightFarms had four greenhouses located in Wilmington, Ohio; Rochelle, Illinois; Culpeper County, Virginia; and Bucks County, Pennsylvania. In January 2020, the company opened its largest greenhouse - a 280,000 sq. ft. farm in Selinsgrove, Pennsylvania. BrightFarms supplies its produce to established grocers including Walmart, Kroger, and Ahold Delhaize. Additionally, it supplies independent grocers in the Midwest, including Dorothy Lane Market. In October 2020, the company announced that it had secured more than $100 million in debt and new equity capital to support robust expansion plans. The Series E round of funding was led by Cox Enterprises, which now owns a majority stake in the company, and includes a follow-on investment from growth equity firm Catalyst Investors.