Founded in 2016 in Indore-based Chai Sutta Bar is a venture by Anubhav Dubey. Today, about 200 outlets of CSB (195 run by franchisees) operate in nearly 60 cities in India, and in Dubai and Muscat, sell nearly three lakh cups of tea every day. CSB procures tea from Assam and blends with its own masala and supplies to all the outlets. Their menu contains specialities such as chocolate chai, adrak chai, rose chai, elaichi chai, paan chai, kesar chai, masala chai, and tulsi chai. In terms of food, their outlets offer maggi made in various styles, sandwiches, pasta, ice teas, burgers, pizza, strong coffee, cold coffee, and lemonades.