Basic Information
Timeline
2019
Sep | Product Launch
Starting point: 2019 April, the idea was born. Launch 1 (August 22nd on Amazon) : a 5 step process, starting from cleansing to conditioning to styling your hair, at the time a very new concept in the Indian hair care market.
2022
Jan | Key Revenue Milestone
In january, we finally hit a consistent revenue of 80 lakhs every month, doing 1CR for the first time in January was a big deal for our whole team.
Revenue Stream
Target Market
B2C
User Age
:
18 to 25, 26 to 34, 35 to 45
User Income
:
Lower-middle Income, Upper-middle Income
Location
:
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