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Headquartered in San Francisco, California, Fraction is a technology company committed to helping small and medium businesses succeed by connecting them to qualified customers. They use technology designed for some of the largest retailers in the United States, repackaged for SMBs as a powerful set of tools to find and drive qualified customers. Their basic product is a 5-minute setup tool for creating, distributing, and accepting digital offers that require no customer apps, no emails, and no POS integrations. With a few copy and paste operations, the existing digital presence and Fraction's personalized FractionPlus network becomes a powerful set of channels to distribute the offers from the businesses. The offers are powered by partnerships with Apple & Google, living in customers' pre-installed digital wallets on their phones. Geofence and time-based reminders are built-in, ensuring potential customers are actively encouraged to redeem.