A small diverse team of beauty lovers ourselves, IBY Beauty believes in a community built by kindness, confidence and the power of makeup. They encourage self-expression and believe in redefining beauty standards with cruelty-free products that won’t break the bank. Some of their bestselling products are wonderland eyeshadow palette, lush eyeshadows, mini highlighters, radiant glow highlighter prosecco, and carry on face palette among others.