
Intelligence Node is a real-time retail price intelligence platform that develops artificial intelligence and machine learning analytical products focused on price optimisation.
Intelligence Node was founded in 2012 as a retailer consulting company by Sanjeev Sularia and Yasen Dimitrov, and initially provided pricing and competitive intelligence advisory services in the e-commerce apparel domain. The enterprise expanded its consulting business into retail analytics and now provides real-time price information to the retailers by enabling them to gain plug & play access to AI-driven data which is collected globally. Retailers can use the products for pricing and competitive analysis where they can implement a dynamic pricing model based on accurate and reliable insights. The company uses a SaaS-based delivery model and generates big data analytics for large and small retailers and brands. Intelligence Node was constituted in 2012 as a consulting firm and since then has evolved into the retail space as the provider of an analytics platform. The main products of Intelligence Node are Incompetitor, a tool for competitor price assortment and benchmarking, and Inoptimizer, a rules-based optimisation engine, which enables price optimisation. The analytics take into consideration the pricing variances based on the geographical locations of the customers allowing merchants to streamline the pricing.
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