company logo
rePurpose Global
rePurpose Global is a Bengaluru based company that is building a global movement of conscious consumers and businesses going plastic neutral by supporting waste workers worldwide
Basic Information
rePurpose Global is a company that is building a global movement of conscious consumers and businesses going plastic neutral by supporting waste workers worldwide. The company helps individuals and organizations i) measure their plastic footprint, ii) take responsibility for it by funding the recovery and recycling of an equivalent volume of plastic by vetted formal waste management enterprises in India at the rate of $0.25/lb, and iii) reduce their plastic consumption in a gamified manner with personalised tips and tools. The Bengaluru based company aims to strengthen waste management infrastructure in countries like India and provide stable livelihoods to marginalised waste workers. Simultaneously, the company offers customised solutions for people worldwide to create impact.
Bengaluru, Karnataka, India
Business Model
B2C,  B2B,  B2B2C  
Founding Date
Oct 2018
Core Team
Svanika Balasubramanian



Mar | Awards

We got our feet off the ground when we won the Presidents Engagement Prize, a $200k seed grant awarded by UPenn (largest prize of its kind in higher education).


Product Launch

Aug | Product Launch

After months of embedding ourselves in the industry and developing our various offerings, the world's first Plastic Credit Platform was launched!

Accelerator / Incubator Program

Oct | Accelerator / Incubator Program

We were awarded second place at the Global Social Venture Competition at UC Berkeley across 700 international teams, we were part of the 2019 cohort of the Oceans Solutions Accelerator in SF, and the 2019 finalists at Boston's Mass Challenge.


Key Customer Milestone

Mar | Key Customer Milestone

We now have 25 business clients (B2B) and 300 individual subscribers (B2C). Our businesses are based in the US (primary target-market), Canada, the UK, and across Asia (India, Singapore, Oman, UAE) and our individuals come from 20+ countries.

Target Market
The PlasticNeutral certification allows conscious businesses to take easy, impactful climate action and position themselves as thought leaders in their industry, increasing consumer engagement and retention.
Client Segment
FMCG,  E-Commerce,  Marketplace,  Clothing & Apparel  
Target Companies
Small Enterprise,  Startup,  Medium Enterprise,  Large Enterprise  
Target Geography
Designed for eco-conscious consumers - tackle your annual plastic footprint at the cost of a coffee a month.
User Age
More than 60,  35 to 45,  18 to 25,  26 to 34,  46 to 60  
User Income
High Income,  Upper-middle Income