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Starting in 2018, Upcycler’s Lab uses behavioral economics and play-based learning to change mindsets around the environment. It does so through products that include board games and puzzles on concepts such as waste segregation and ocean conservation. Some of the products that it offers are My Eco Alphabets Flash Cards, Upcycler’s Lab Educational: 5 in 1 Activity Set, New My Eco Alphabets, Upcycled Newspaper Colour Pencil Sets, Plantable Seed Pencils, Flash Cards, Waste Segregation Sticker Activity etc.