Dell, Alienware launch gaming experience store in Delhi
Here is your daily dose of key developments from the technology world of India.
Dell, Alienware launch gaming experience store in India
Dell Technologies and Alienware have opened a gaming experience store in India. Located in Nehru Place, Delhi, the store’s design concept reflects Dell and Alienware’s core principles of innovation, interaction, and community building by creating an immersive experience for gamers.
The store is also expected to serve as a hub for gamers and enthusiasts to meet, interact, and play their games on Dell’s latest devices. The store has product display and experience areas, esports game section along with a peripheral, and accessories unit that reconstructs an all-round immersive game experience for players.
The main attraction of the store is the “Battle Zone,” which allows gamers to face off with their opponent and test-drive the entire available ecosystem. The “Browse and Explore” section takes this a step further by allowing visitors to look and feel a variety of Dell gaming laptops, desktops, peripherals, and lifestyle notebooks. There is also a dedicated “Accessories Zone” which showcases products beyond Dell’s main offerings.
WebEngage parters with Liferay
WebEngage, a tech company, has partnered with Liferay, which develops an enterprise-level, cloud-powered digital experience platform (DXP) to create a customer experience solution. The two organisations will work together to offer a tailored, 360-degree, digital transformation solution to enterprise businesses in India through the joint implementation of WebEngage’s and Liferay's technologies.
Through WebEngage’s tech stack, organisations have access to the customer data and analytics platform, personalisation engine, and omnichannel campaign orchestration capabilities, allowing them to break down silos and improve on their customer journey.
Through the Liferay platform, they can deliver tailored solutions like modern websites, and secure portals for customers, employees, partners, or suppliers, with reduced time-to-market, to meet their customers' needs.
Securonix enters India by partnering with ValuePoint Systems
Securonix, a security intelligence solutions provider, has entered into a partnership with Indian IT services company, ValuePoint Systems, to bring the former’s products into the Indian market.
According to a statement, the partnership will leverage Securonix's machine learning capabilities and ValuePoint Systems' expertise in IT services to enable organisations in India to detect and respond to advanced threats in real time.
Securonix’s cloud-native offering is designed to provide customers with a scalable, secure and cost-effective solution to monitor the entire IT infrastructure, including on-premises and cloud environments. According to the companies, the partnership will help create an ecosystem where vendors can contribute to security visibility, build out a strong and evolving Managed Security Service Provider (MSSP) programme and an overall strong security analytics platform.
Edited by Kanishk Singh