Lufthansa Runway to Success has grown exponentially to be amongst India's most popular platform for start-ups & SMEs. The platform reflects Lufthansa's Nonstop You philosophy which pledges a relentless focus on its customers and people in the community. It also reinforces the airline's commitment to be ‘More Indian than you think'.
The fourth consecutive season of Lufthansa Runway to Success had many firsts to its credit which added a unique aspect to the platform. The year began with ‘The Start-up Expo', an event co-created by Lufthansa, that brought together 10,000 participants and led to over 50,000 applicants for the TV series on ET Now.
By a display of sheer brilliance, innovativeness and passion, Rashi Sanon Narang, Founder & CEO, Heads up for Tails outclassed 50,000 most innovative budding ventures and emerged as the new face of the Indian entrepreneur by winning the Lufthansa Runway to Success season 4. Rashi won the grand prize to a seat at the prestigious Design Thinking Boot Camp at Stanford University sponsored by Kalaari Capital, a Lufthansa Business Class ticket to any destination in the US and mentorship from TiE.
The live finale of Lufthansa Runway to Success held earlier this month saw attendance from distinguished industry leaders and key government officials like Ramesh Abhishek, Secretary of Department of Industrial Policy & Promotion (DIPP); Venktesh Shukla, Chairman at TiE Global & General Partner Monta Vista Capital; Yogesh Bansal, Serial Entrepreneur and Angel Investor; Harish Mamtani, vice chairman at TiE and Co-Founder SEED Schools; Dr. Anjlee Prakash, CEO of Learning Links Foundation to name a few.
As another first for the initiative, Praneet Singh Sahai, Co-Founder & Director, PosterGuy was announced as the winner of “Viewer's Choice” award. He was chosen through an online voting based on elevator pitch videos by the contestants.
Watch the video to know more about what Mr Alexander Schlaubitz, Vice President, Global Marketing Lufthansa has to share on how Lufthansa has been a strategic enabler in India's entrepreneurial revolution. Also, see winners sharing what has been their biggest takeway from the initiative and why they think this initiative is set to power their startup growth.