Business cards were implemented years ago to provide concise contact information to the recipient. It sometimes plays the role of reminder if you forget people at times. In that way its a good marketing strategy for businessmen to market their products or business by making the recipient remember them by giving a card.
Now imagine if there is a technology which not only introduces you to the recipient, but also shows the picture of your product plays a video of your factory and further launches a slide show of your company’s achievements!!!!!
I know it might be really hard to imagine and therefore CEOIQ has made it a reality by launching rCard which performs all the above mentioned functions and lot more. It is only 3mm thick and 42g in weight and is designed to feature data, graphics and videos about products and services. It features 32MB storage (expandable to 1GB), a colour display and USB connector for uploading and charging. The prices start with Rs 175 per unit, which may be costly when compared to conventional paper rectangles but too cheap if you consider the impact which it will leave on the recipient.
Using it is a piece of cake. You simply hold the card in your hand using the navigation button you can go to a menu page where you can select the links to get more information. It can be programmed to play even a flash video. It does not require a computer or a CD in fact anyone can pick it up and use it. You can even upload, modify the information as and when required. This makes it reusable, time saving when compared to its printed counter parts. This is more of a onetime investment.
Future versions of rCard will have more battery options and may even feature voices and sounds.
This is really a revolution when it comes to having more impact when compared to the printed versions. This technology can transform corporate customer relationship and the way a customer receives a product. So why to waste time go ahead and grab one for yourself.
- C.Pavan Pramod for YourStory