InMobi, a well-known mobile ad network, has rebranded. According to a release on their official blog this rebranding exercise was done to “demonstrate our successful transition from a regional mobile ad network, to a true global leader in mobile technology.”
Palo Alto, CA, based 1185Design worked with InMobi to develop the new brand identity. They believe that the new design will better represent the energy and impact of the InMobi mobile ad network.
On their blog you can find a presentation which shows how the brand has evolved since InMobi’s inception in 2007.
You can also help InMobi in celebrating their ‘new look’. You can buy an InMobi t-shirt with the new logo and click a photo while wearing it and email it to them. InMobi will post the pic on their blog.
Check out the brand evolution presentation here.
You can buy an InMobi t-shirt here.