Radiowalla: Radiowalla Network Private Limited is a venture backed start-up which has two services – SpotRadio & Radiowalla. SpotRadio is an in-store radio solutions product, which was commercially launched in August 2011. This service offers audio branding and sound scaping solutions to retail chains, corporates and brands. It has partnered with over 40+ national retail chains with over 4,000 locations in the country within a year. Spot Radio’s music database spans across several languages and genres. It offers businesses the option of music day parting and localized ad insertions via streaming and store and forward technologies. It also helps businesses monetize their stations by operating an ad sales team, that sells airtime on clients channels to non-competing brands that wish to target the in store traffic of a particular store. Radiowalla is Radiowalla Network’s direct to consumer audio platform which offers created and curated 30+ streaming audio channels (Music and non-music) for netizens worldwide via mobile apps and any broadband connected devices.