How mobile is changing the way we do business - YS Chat with Opera Software Team
Most of us who are looking for a fast and optimized browsing experience, be it on desktop or mobile, would have heard of the name 'Opera' - one of the best known fast and lean browser. Opera Software - the Scandinavian company behind the Opera mini, Opera browser and other products enables more than 350 million internet consumers to discover and connect with the content and services that matter most to them, no matter what device, network or location. In turn, they also help advertisers reach the right audiences that build value for their businesses.
In the past couple of years, Mobile has become the prime focus for most of the companies and each one is trying to maximize their average user engagement time. And with consistent growth of average user engagement time on mobile - mobile video advertising has become the fastest growing ad segment in the digital advertising market. According to Gartner, mobile advertising is expected to grow from $18b in 2014 to $42b in 2017, with mobile video advertising driving the highest growth.
Opera being a strong consumer mobile company is looking forward to capitalize on the reach and engagement which they already enjoy to build new revenue streams.
YourStory is hosting a first side chat with Opera's leadership to help understand "How mobile is changing the way we do business" and also to know more on partnership opportunities for Indian startups in enabling them to build and scale their businesses leveraging Opera's reach, products and network.
When - Tuesday, 7th April 2014 | 6:00pm - 8:00pm
Where - YourStory office, Indiranagar, Bangalore.
Speakers
Matthew Chagan, VP of M&A - Matthew Chagan joined Opera Software in 2014 as VP Corporate Development to help build out Opera's strategy in consumer content and services.
Aneesh Rajaram, SVP, TV & Video - Aneesh Rajaram is Opera’s Senior Vice President for TV and Video. In his role he is responsible for the complete P&L of Opera's fast growing TV business which includes running Sales & Marketing, Product Management and Engineering. In addition, he also oversees Opera's consumer video strategy on all screens.