These days, all the rage is about building an app. I can't tell you how many times I've heard the phrase: "Hey, I've got this great app idea..." Over the past one year, I've assisted many startups with building their technology stack. Many of these startups, though, don't have any in-house technical knowledge. It leads these startups down the path of outsourcing their app development to a different company. And that is where the idea for the Startup Engineering Cookbook for Mobile Apps slide deck came about.
I noticed many startups were getting into discussions with outsourcing firms, but had no idea where to begin the conversation or what they were talking about. In essence, the slide deck gives non-technical co-founders a quick technology cheatsheet for mobile app development. It's a guide to give co-founders the knowledge they need to engage with an outsourcing firm, and understand the various options to them. Many times, co-founders would complain that an outsourcing company insisted the only way to build an app was using xyz technology. When, in fact, there are multiple ways available, but an outsourcing company may only be comfortable with a particular technology.
Although the slide deck might seem lengthy at 48 slides, it's a rather quick review of technology options. The presentation is broken down into three main parts:
There are pros and cons to each decision made. They have to be weighed against the overall goal of the product/app. As one of the introductory slides mentions- Building a mobile app is like the Kama Sutra... many ways to accomplish "it."
About the author
Manish Jain is an entrepreneur and advises startups on their technology strategy. He is the co-founder of MProfit, a portfolio management software company. He also co-founded the matrimonial portal shaadi.com in 1996 and exited in 2000. He holds a Bachelor's degree in Business from Indiana University located in Bloomington, Indiana. He maintains a blog at http://celestri.org