VCats invests Rs 1.7cr in logistics reconciliation firm Don't Scratch Your Head

Venture Catalysts (VCats), a seed investment company today announced an investment of $250,000 (nearly Rs 1.68 crore) into SaaS-based logistics reconciliation platform Don't Scratch Your Head (DSYH).

Led by Gaurav Singhvi, Managing Partner, Venture Catalysts Surat, and Mumbai-based Zaffiro Ventures, the investment into DSYH closely follows Venture Catalysts' physical expansion into Surat and marks its first Gujarat-centric investment, VCats said in a statement here. With a focus on the e-commerce industry, Ahmedabad-based DSYH was part of Reliance Industries' accelerator programme GenNext Hub and is a next-generation data analytics SaaS start-up in the logistics reconciliation space across multiple sectors.

DSYH has been addressing seller reconciliation, traditionally one of the biggest pain points in the e-commerce seller ecosystem, and allows sellers associated with multiple marketplaces to reconcile accounts, payments, returned orders, promotional amounts through a single and consolidated window.

We, at Venture Catalysts, have always been on the lookout for disruptive start-ups that are solving global problems through localised solutions. DSYH, with its SaaS-based platform, has been developing a first-of-a-kind technology to identify and address the real-time logistics reconciliation challenges of Indian e-commerce sellers, Apoorv Ranjan Sharma, Co-founder, Venture Catalysts, said.

Venture Catalysts facilitated over nine investments worth more than $1.5 million in promising startups such as vPhrase Analytics, Vahanalytics, Siftr and ConfirmTKT since the launch of operations in 2015. The company has several strategic partnerships with leading industry players such as Cox and Kings, HDFC, Plug and Play and the like, giving its investee startups access to large corporate companies in India and increasing their chance of success by enhancing business opportunities.

Also read : Ahmedabad-based SaaS startup tells online sellers, Don’t Scratch Your Head

A SaaS-based platform for e-commerce channels with key focus on reconciliation, DSYH was born in November 2015 with about Rs 50-lakh initial investment. Why the funny name? “Sellers start scratching their head when they find severe mismatch while reconciling two records – their own and the marketplaces. We solve that, and hence ‘Don’t Scratch Your Head’,” says Suraj.