Setting out on a startup journey will be exciting and overwhelming in the beginning. As you’re attempting to do unknown, you’ll likely feel both fearful and excited at the same time.
I know how you feel because I’ve been here myself. The feeling of doing what you like and what you love all day – which was not possible in your corporate job – will be inspiring.
The designation on your business card which says Founder will be as good as you winning the World Cup for India as a stand-in Captain.
Learning and unlearning the art of doing things one by one, and acquiring skills that your corporate job or academics never thought of, will be a bonus.
But sooner or later, you’ll come up against a set of problems that will demand your attention every day, without fail. Here is a list of problems that most of the first-time founders (I am one) might encounter:
If you just started an online business, or are thinking of starting one, sooner or later you will worry about productivity, progress, and minimum resources at your disposal to help do things fast.
You will be demotivated, and doubts about your abilities will creep in. You may feel lonely and short of help. You will identify some skills missing from you, such as producing great designs, implementing digital marketing campaigns on time, little to no knowledge about SEO, etc.
But here’s the kicker – you are not alone. You do not have to worry about any of the situations mentioned above as you have equal access to online tools and advice (for free), same as the big companies have.
But be prepared to learn all required skills by yourself, or with your founding team, even if you hate them. You cannot ignore learning for the first year as you can save money by doing things on your own instead of outsourcing every task that you hate.
However, solve that one problem with your prototype/beta product, and you are on your way. Remember, the core problem should be a value for your users.
Always keep motivating, and be surrounded by smart and positive people. Bring the same energy every day as if it was your first day.
Collect money for your services. Don’t give away anything free that will kill your business. Charge customers and partners from the beginning. If you do not have paying customers, something is missing in your product/service. So, iterate the product until you find some paying customers.
Maximize your efforts on social media. Keep less or very little to no money for marketing in the initial days. Importantly, compensate money with time.
Once you start getting income, focus on paid advertising on Facebook or Google, and or on traffic sources that suit your product.
Of course! Don’t worry – in the long run, all the above problems or difficulties will make you a better person both professionally and in your personal life.
You will sooner or later learn to appreciate the important lessons which will be helpful throughout your lifetime, lessons your highly paid education or corporate job may have never brought you.
Being happy and becoming strong both mentally and skillfully is what you will get out of your startup journey. Everyone who wants to be a first-time founder of a startup will have wonderful and loving friends and family, mentors and coaches, team and fellow co-founder(s) to back you up and support you in both startup and personal lives.
Whether you fail or succeed, may be evident in the next couple of years. But, if you focus on solving the problems with determination, you will definitely transform as a good human being with special skills that only a startup can teach.
Vishnu Vengala is a sales professional-turned-entrepreneur and blogger at FreshersBuddy.
(Disclaimer: The views and opinions expressed in this article are those of the author and do not necessarily reflect the views of YourStory.)