How edtech unicorn Eruditus went global

In 2016, edtech unicorn Eruditus looked beyond India for learners of its courses curated with the world's most pedigreed universities. The US and Latin America regions now clock over 50 percent of its bookings.

Monday March 14, 2022 , 3 min Read

Hello Readers,

Over a decade, online executive-education platform Eruditus has grown to a valuation of $3.2 billion amid MOOC (massive open online courses) platforms scaling up quickly.

The edtech unicorn calls its operating model 'SPOC' (small open private courses) that is focused on completion of courses in its learner base.

"Our model had the inherent advantage to go global. So, we leveraged that," Ashwin Damera, CEO of Eruditus Learning Solutions, tells YourStory.

Eruditus is on its way to gross $505 million in bookings for fiscal year ended June 2022. This organic growth comes on the back of 3 million registered learners — most of whom are from outside India.

More than 25 percent of its learner-enrolments in FY 2021 was from the US, followed by 19 percent from India, 16 percent from Latin America, and 14 percent from Europe.

The edtech unicorn now has a massive war chest for mergers and acquisitions (M&A). Last week, Emeritus, which is a part of Eruditus, got $350 million in debt-financing from CPP Investments for M&A over the next five years.

But how did Eruditus build its global learner base? Find out here.

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