Presenting

BulBul

Gurgaon based Bulbul is a video shopping app that aims to make online shopping real via live streaming in a language the audience is most comfortable with.

Gurgaon based Bulbul is a video shopping app that aims to make online shopping real via live streaming in a language the audience is most comfortable with. The company was launched in 2018 and is based out of Gurugram. It aims to make online shopping engaging and social while offering consumers the opportunity to discover new products. The audience does not necessarily read product descriptions or product reviews and therefore, the video becomes a way for them to understand products and features. Additionally, most of the product content is created by women across the country for the local context and to build trust.

Content

E-Commerce

Entertainment

Media

WEBSITE

https://bulbul.tv/

HEADQUARTERS

Gurgaon, Haryana, , India

COMPANY SIZE

41 to 60

FOUNDED

1st Nov 2019

Stories

Stories about BulBul

The Good Creator Co completes acquisition of Bulbul, launches new creator app

Trisha Medhi

Rise of social commerce startups in India: Meesho, Bulbul, and others leading the way

Sohini Mitter

[App Fridays] Bulbul: just another shopping app or the start of something big?

Rashi Varshney

Bulbul, providing on-demand beauty services, as the beauty and wellness segment heats up

Shivam Singla

Awards

Awards and Recognitions

50 Disruptive Startups of India - 2019

A YourStory list of startups in 2019 with groundbreaking ideas that are creating a deep impact.

India’s first video shopping app, Bulbul aims to be a trusted marketplace of hosts, sellers, and consumers who use the app as a platform to create videos, go live, sell products and services, and for consumers to consume content and make informed purchase decisions, much like they would do in shops and bazaars across the country. In just eight months, Bulbul has hit close to 400,000 customers with very high content consumption, with over 20 million video views and people spending in excess of eight minutes on the app daily. The company has recorded GMV worth Rs 15 crore already. The company completed eight months of operation in October 2019 and in this period, the company has scaled well on all parameters viz team, sales, operations, content, engagement, supply chain, and funding. Bulbul is now looking at consolidating on what it has built and doubling the transaction every two months.